Switch to holiday lets

Tom Jones • October 12, 2023

Why Hull landlords are moving away from Rental and towards holiday lets.

In the picturesque locales of Hull, Beverley, Cottingham, Anlaby, Hessle, and beyond, the property market has been quietly undergoing a transformation. Traditional long-term lets have long been the staple for property owners, providing a steady, albeit static, income. That is changing.


The advent of the sharing economy and platforms like Airbnb have brought the lucrative model of short-term holiday lets into the limelight, with some significant upside to property owners.


Esteem Cleaning Ltd are experts in holiday let cleaning and management. We support our customers though setup, furniture and stock management, listings, cleaning, laundry and management.

Image of a well managed short-term holiday rental property

Traditional Long-Term Lets: A Stable Yet Rigid Model


Long-term lets have been the go-to for property owners for decades. They offer a stable, predictable income and often require less hands-on management in terms of day-to-day operations. However, they also come with their own set of challenges: wear and tear on the property, the potential for tenant disputes, long-terms contract with tenants and managing agents, increasing agent fees, marketing and tenant find fees for each tenant and a fixed income that is often lower than what could be earned through short-term lets. Recently regulation and tax have become greater considerations which significant changes made by the government, which limit landlords. It is these reasons that many landlords are unhappy and looking for a better way to make money from their property.


The Allure of Short-Term Holiday Lets


We have noticed a growing momentum from landlords in and around Hull, where they have decided to go down a different route. Short-term holiday lets, sometimes called Airbnb lets, guesthouse lets or serviced accommodation lets, offer a dynamic and potentially more profitable alternative.


If you have a traditional rental property, you need very different criteria for a property to command high rent. With an Airbnb or short-term holiday let, guests are looking for different things in their stays. We have found that properties in Hull which might be limited to £600-£700 pcm rent, are able to command £110 to £140 per night on a holiday let. This is because of the type of guest and why they are in Hull draws them to these areas.


With the right property owners can charge a premium rate per night, for properties that are low in value, significantly outstripping what could be earned monthly through a long-term let. We see turnover increase for our clients between 300% and 500% based on their long-term rental income prior to switching.


Navigating the Challenges with Esteem Cleaning Ltd


The shift from long-term to short-term letting is not without its hurdles. Managing bookings, ensuring a pristine environment for each new guest, and handling laundry and maintenance can become a full-time job.


This is where Esteem Cleaning Ltd steps in, offering a comprehensive suite of services tailored to the unique demands of holiday let management. We partner with many companies, of different sizes and experiences who need different levels of assistance from us. We can help with all of the following:


  • Provide advice and guidance on how to set your property up
  • Ensuring your property is spotlessly clean for each new arrival
  • Manage laundry and linen services ensuring clean sheets and towels
  • Fully managing your bookings
  • Manage and set your nightly stay prices and strategy
  • Manage all client communication and questions
  • Manage any maintenance needs of your property

 


The Esteem Difference


Choosing to transition your property to a holiday let with Esteem Cleaning Ltd means choosing a partner dedicated to maximizing your property’s potential. Our expert team not only ensures your property is presented in its best light but also manages all aspects of the letting process, from booking management to guest communication, ensuring a seamless and stress-free experience for both you and your guests.



Get in touch

If you are considering switching an existing property from a long-term rental to a holiday let and want to know more, we would love to let you know how we can help.


contact us. or call


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